Read the text once again and answer the questions.

1) What is culture according to Gary Wederspahn definition? Do you agree with it? If not say why?

2) What is “understanding foreign culture”?

3 What is being narrow-minded according to the text and what do you think of it personally?

4) Can people predict and expect their behavior?

5) Why culture is often compared to an ice-berg?

6) Give some examples of cultural behavior.

7) What are the main steps of culture analysis?

8) What makes you aware and more sensitive to differences?

9) How should the culture be treated?

Grammar practice

1. An adjective is a part of speech, which modifies a noun or a pronoun by describing, identifying, or quantifying words. An adjective usually precedes the noun or the pronoun which it modifies. In the following examples, the highlighted words are adjectives:

Some people can be regarded as right and wrong in different societies.

Mr. Smith demonstrated rather irritating manners.

Understanding culture is also a real challenge for international businesses.

The colors of the picture are dark and dank.

You become aware of a particular behavior but have not yet tried to do it yourself?

Cultural conditioning is present in every culture, but the specific behaviors that people have, the precise content of their conditioning, is different from group to group.

Some nouns, many pronouns, and many participle phrases can also act as adjectives.

In the sentence “Eleanor listened to the muffled sounds of the radio hidden under her pillow.

for example, both highlighted adjectives are past participles.

Grammarians also consider articles (" the, " " a, " " an") to be adjectives.

Adjectives can be simple, compound and derivative. Simple adjectives have no suffixes.

For ex.: small маленький, short короткий, red красный, black черный.

Derivative or compound adjectives have either suffixes or prefixes or both.

The most widely spread are negative prefixes: un and in. They give an opposite meaning

to the word: happy- счастливый, unhappy- несчастный, known- известный, unknown-неизвестный, legal-законный, illegal незаконный и.т.д.

Some adjectives end in –ed and have the same form as the past participle of a verb (e.g. thrilled, relieved, terrified). They are used to describe people’s feeling. The adjectives normally follow be or other verbs like feel, seem, look etc.)

She was excited going to the theatre.

The both looked astonished, when they heard the news.

He seemed to be very depressed.