Part three: higher education blended learning models and perspectives 151

Library of Congress Cataloging-in-Publication Data

Handbook of blended learning: global perspectives, local designs / editors, Curtis J. Bonk and Charles R. Graham, p. cm.

ISBN-13: 978-0-7879-7758-0 (alk. paper)

ISBN-10: 0-7879-7758-6 (alk. paper)

1. Education, Higher—Computer-assisted instruction. 2. Education, Higher—Effect of technological innovations on. 3. Internet in higher education. 4. Blended learning. I. Bonk, Curtis Jay. II. Graham, Charles Ray, 1942-

LB2395.7.H22 2006

378.1'734-dc22

Acquiring Editor: Lisa Shannon

Director of Development: Kathleen Dolan Davies

Editor: Bev Miller

Production Editor: Susan Geraghty

Manufacturing Supervisor: Becky Carreno

Editorial Assistant: Jesse Wiley

Printed in the United States of America FIRST EDITION

HBPrinting 10 98765432

CONTENTS

Forewords xvii

Jay Cross, Michael C. Moore

Preface and Acknowledgments xxxi Curtis J. Bonk, Charles R. Graham

PART ONE: INTRODUCTION TO BLENDED LEARNING 1

1 Blended Learning Systems: Definition, Current Trends,
and Future Directions 3

Charles R. Graham

2 The Blended Learning Imperative 22
Elliott Masie

3 Why Blended Learning Hasn't (Yet) Fulfilled Its Promises: Answers to Those Questions That Keep You Up at Night 27 Jennifer Hofmann

4 On Designing Interaction Experiences for the Next Generation of Blended Learning 41

Ellen D. Wagner

Xi

xii

Contents

PART TWO: CORPORATE BLENDED LEARNING MODELS AND PERSPECTIVES 57

5 Blending Learning for Business Impact: IBM's Case for
Learning Success 61

Nancy J. Lewis, Peter Z. Orton

6 A Learning Ecology Model for Blended Learning
from Sun Microsystems 76

Mike S. Wenger, Chuck Ferguson

7 Putting Customers First at Microsoft: Blending Learning
Capabilities with Customer Needs 92

Lutz Ziob, Bob Mosher

8 Transformation of Sales Skills Through Knowledge
Management and Blended Learning 105

Alan G. Chute, J. O. David Williams, Burton W. Hancock

9 The Cisco Networking Academy: A Model for the Study of Student
Success in a Blended Learning Environment 120

Alan Dennis, Barbara Bichelmeyer, Dan Henry, Hasan Cakir, Ali Korkmaz, Carol Watson, JoAnne Bunnage

10 To Blend or Not to Blend: A Look at Community Development via Blended Learning Strategies 1 36

Kirsten S. Hanson, Frances A. Clem

PART THREE: HIGHER EDUCATION BLENDED LEARNING MODELS AND PERSPECTIVES 151

11 Global Perspectives on Blending Learning: Insight from
WebCT and Our Customers in Higher Education 155

Barbara Ross, Karen Gage

12 New Zealand Examples of Blended Learning 169
Noeline Wright, Ross Dewstow, Mark Topping, Sue Tappenden

1 3 E-College Wales, a Case Study of Blended Learning 182 Norah Jones

Contents

xiii

14 Blended Learning Enters the Mainstream 195

Charles Dziuban, Joel Hartman, Frank)uge, Patsy Moskal, Steven Sorg

15 Integrated Field Experiences in Online Teacher Education:
A Natural Blend? 209

Thomas Reynolds, Cathleen Greiner