Срок запуска 6 новых продуктов - к концу года.

Поощрите работников к успешной работе.

ВАРИАНТ 3

1 Прочитайте текст телефонных переговоров между Марико Кудо из Японии и Даниэла Шварца. Марико хочет обсудить визит Даниэла в Японию в ноябре. Переведите переговоры на русский язык.

Daniel Daniel Schwarz speaking.

Mariko Hello. This is Mariko Kudo calling from Japan.

Daniel Hi, Mariko!

Mariko I’m calling about your trip to Japan next month. I would like to go over some of the arrangements.

Daniel Yes, of course.

Mariko Well, the main event that you would like to attend is the conference at Rikkyo University in Tokyo on Globalising Communications. That’s right, isn’t it?

Daniel Yes – er, I’m just looking for the dates …

Mariko It’s next month, from the 16^th to the 18^th of November – Thursday through Saturday.

Daniel Yes – here it is – that’s right.

Mariko And when do you plan to arrive in Tokyo?

Daniel I’ve decided to fly at the weekend, so I will arrive in Tokyo … er, wait a moment … on the 12^th.

Mariko OK, good. So is it OK if I schedule some meetings in Tokyo between the 13^th and the 15^th?

Daniel Yes, of course.

Mariko One meeting we would like to arrange is with our design team. They would like to discuss the design for the new model.

Daniel Good – that’s fine.

Mariko Then, after the conference, you would like to travel to Kyoto. Is that right?

Daniel Yes. I’d like to spend three or four days in Kyoto and to meet some clients there. I have to fly back on the 22^nd, because I have an important meeting here on the 23^rd.

Mariko You have to be back by the 23^rd?

Daniel Yes.

Mariko OK, so I can arrange some meetings in Kyoto for you on the 20^th and 21^st

Daniel Yes – that would be good.

Mariko Well, there is another event we have in Kyoto – a festival which will take place on the 19^th. We would like very much to invite you to attend. It will be a very special Japanese experience.

Daniel That sounds wonderful. But do you think I can get there in time? The conference doesn’t finish until the evening of the 18^th.

Mariko Oh, it’s no problem. You can take the high-speed train. It takes only three hours!

Daniel Yes, of course – the high-speed train. That’ll be a special Japanese experience, too!

Mariko Yes, it will! OK, so I will make all the arrangements for your visit and then I will e-mail the schedule to you.

Daniel That’s excellent, thank you for all your help.

Mariko It’s no problem. I’ll be in touch soon.

Daniel Thanks again. Bye.

2 Впишите мероприятия (a–f) в график визита (1–5).

a) Arrive in Tokyo

b) Attend a conference at Rikkyo University in Tokyo

c) Attend meetings in Tokyo

d) Fly back

e) Meet with clients in Kyoto

f) Attend a festival

3 Выберите правильный вариант продолжения для предложений 6-10.

6 The telephone conversation takes place in …

a) September.

b) October.

c) early November.

7 The conference is about …

a) international marketing.

b) building international relations.

c) globalising communications.

8 In Tokyo, Daniel will meet with …

a) the design team.

b) some clients.

c) the marketing department.

9 Daniel will travel to Kyoto by …

a) plane.

b) train.

c) car.

10 Daniel will receive his schedule by …

a) telephone.

b) post.

c) e-mail.

4 Подберите фразы и их истолкования и переведите на русский язык.

sales target _____

market segment _____

advertising agency _____

consumer profile _____

product life-cycle _____

11 A group of consumers who have similar age, income and interests

12 A description of a typical customer who may be interested in a product

13 A business that produces advertisements and advises companies on advertising

14 The number or amount that a company aims to sell during a period of time

15 The length of time that people continue to buy a product

5 Прочтите текст презентации об открытии собственного дела и заполните пропуски в тексте (16–20) следующими словами: